User-centric Metrics Matter to Ecommerce. Start with These Five.
Rigor
JULY 11, 2019
Reading Time: 8 minutes Whether your ecommerce business is 100% online or you supplement with bricks and mortar, your website is a critical revenue driver. Additionally, teams are measuring and tracking key business metrics – conversion rates, cart abandonment rates, customer lifetime value, revenue by traffic source, and so on.
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