How Mitchells & Butlers brought the business together with DevOps metrics from Dynatrace
Dynatrace
MARCH 18, 2021
Yet for the hospitality sector, the adoption of digital strategies has not been so obvious. Whilst the marketing team initially argued they had Google Analytics to understand the impact of an email campaign, Mark’s team could add value by coupling this data with wider DevOps metrics such as real user data. Mark asks. “To
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