The Netflix TechBlog

SEPTEMBER 2, 2020

Edgar captures 100% of interesting traces , as opposed to sampling a small fixed percentage of traffic. In one request hitting just ten services, there might be ten different analytics dashboards and ten different log stores. The downside is that we have so many dashboards. As you can imagine, this comes with very real storage costs.

Latency 297

Latency Transportation Engineering Traffic 297

Dynatrace

MAY 8, 2023

Best Buy is designing its journey to cut through the noise of its multicloud and multi-tool environments to immediately pinpoint the root causes of issues during peak traffic loads. Previously, they had 12 tools with different traffic thresholds. Their advice includes the following practices: Get technical and platform teams on board.

Strategy 244

Strategy Retail DevOps Traffic 244

Dynatrace

JULY 24, 2023

Session replay is a real user monitoring technology that creates video-like recordings — or snapshots — of how users navigate and interact with a company’s website or mobile application. Evaluate effectiveness after implementation with analytics and regular reports. Implement technical safeguards for how data is collected.

Analytics 246

Analytics Website Mobile Internet 246

Dynatrace

DECEMBER 27, 2022

First, it helps to understand that applications and all the services and infrastructure that support them generate telemetry data based on traffic from real users. Dynatrace provides a centralized approach for establishing, instrumenting, and implementing SLOs that uses full-stack observability , topology mapping, and AI-driven analytics.

Software 306

Software Software Benchmarking Latency 306

The Netflix TechBlog

MARCH 10, 2023

Production Use Cases Real-Time APIs (backed by the Cassandra database) for asset metadata access don’t fit analytics use cases by data science or machine learning teams. Existing data got updated to be backward compatible without impacting the existing running production traffic. Error Handling Errors are part of software development.

Media 240

Media Traffic Processing Design 240

The Netflix TechBlog

OCTOBER 8, 2024

Rajiv Shringi Vinay Chella Kaidan Fullerton Oleksii Tkachuk Joey Lynch Introduction As Netflix continues to expand and diversify into various sectors like Video on Demand and Gaming , the ability to ingest and store vast amounts of temporal data — often reaching petabytes — with millisecond access latency has become increasingly vital.

Latency 235

Latency Storage Traffic Tuning 235

Dynatrace

JUNE 28, 2022

Synthetic CI/CD testing simulates traffic to add an outside-in view to the analysis. DevOps teams can analyze user behavior analytics and, with Dynatrace Session Replay, video-like replay of individual user sessions. DevOps best practices include testing within the CI/CD pipeline, also known as shift-left testing.

Monitoring 246

Monitoring Software Software DevOps 246

The Netflix TechBlog

MARCH 10, 2023

By Burak Bacioglu , Meenakshi Jindal Asset Management at Netflix At Netflix, all of our digital media assets (images, videos, text, etc.) And finally, we have an Apache Iceberg layer which stores assets in a denormalized fashion to help answer heavy queries for analytics use cases. are stored in secure storage layers.

Strategy 261

Strategy Cache Storage Analytics 261

Smashing Magazine

MARCH 2, 2021

These days, with mobile traffic accounting for over 50% of web traffic , it’s fair to assume that the very first encounter of your prospect customers with your brand will happen on a mobile device. Also, there was a 65% increase in video consumption on mobile devices in 2020. That might come a little bit unexpected.

Mobile 142

Mobile Testing Website Benchmarking 142

The Netflix TechBlog

OCTOBER 19, 2020

Investigating a video streaming failure consists of inspecting all aspects of a member account. We took a hybrid head-based sampling approach that allows for recording 100% of traces for a specific and configurable set of requests, while continuing to randomly sample traffic per the policy set at ingestion point.

Infrastructure 236

Infrastructure Transportation Storage Open Source 236

Speed Curve

NOVEMBER 27, 2023

While we definitely get excited about emerging metrics, we also approach each new metric with an analytical eye. Safari users currently account for roughly 20% of global traffic. In North America, Safari users represent almost one-third of all traffic.) When it comes to new performance metrics, it's easy to jump on bandwagons.

Google 120

Google Traffic Metrics Ecommerce 120

Smashing Magazine

DECEMBER 17, 2020

Following best practice usually means a better website, more organic traffic, and happier visitors. It is a huge industry, with its own publications, thought leaders, podcasts, video series, and more. A blog post with relevant images, audio clips, and an embedded video is likely to be more engaging than a plain text blog post.

Engineering 135

Engineering Google Website Mobile 135

All Things Distributed

JUNE 21, 2012

We love the reactive scalability, which lets us scale only the tables we need during our predicted traffic spikes and turn them down during quieter times, paying only for the exact resources we needed. With its RESTful API and available SDKs, we were able to setup and implement our environment in just a weeks time for our Facebook app.

Games 114

Games Scalability AWS Database 114

VoltDB

JUNE 9, 2017

Historically, telco analytics have been limited and difficult. Analytics and insights have always taken a back seat to the first two priorities – accurate data processing and billing. Watch the Video of our Telco Expert. Does this affect our analytics strategy? downgrading the streaming rate on video).

Analytics 40

Analytics Strategy Network Games 40

VoltDB

JUNE 9, 2017

Historically, telco analytics have been limited and difficult. Analytics and insights have always taken a back seat to the first two priorities – accurate data processing and billing. Does this affect our analytics strategy? downgrading the streaming rate on video). The answer: Absolutely! Phones are being sold unlocked.

Analytics 40

Analytics Strategy Network Games 40

Official Blog - World Web Technology

JUNE 28, 2023

WordPress is SEO-Friendly Search engine optimization is the most preferred digital marketing approach to drive genuine traffic and organic leads to your website. Also, you will be able to drive more traffic and leads. Earlier, you might not find good traffic, but consistent efforts will take you places.

Website 52

Website Social Media Media Traffic 52

Rigor

SEPTEMBER 17, 2019

These insightful videos will provide you with information from industry insiders that you can use to plan for upcoming events, start conversations, and make an impact in your own organization. ” Then, use that data to determine whether the site can handle that volume of traffic and to start planning for how to prepare the site.

Performance 68

Performance Traffic Website Performance Testing 68

Smashing Magazine

JULY 29, 2019

Apart from video, where you generally know what you’re getting yourself into, images are by far the biggest culprit to data usage on the web. Notice the async keyword on the Google analytics script? Google analytics has ‘low’ priority. The video is clipped off-screen. Performance Tip #13: Don’t Preload Video.

Cache 99

Cache Mobile Google Network 99

Dotcom-Montior

MAY 12, 2020

Modern web applications and pages, such as single-page applications, that put the user experience at its utmost priority are expected to be available 24/7, anywhere in the world, usable on any screen size, secure, flexible, scalable and be ready to meet traffic spikes on demand. Network equipment like cable or router. Wi-Fi usage.

Monitoring 63

Monitoring Entertainment Hardware Traffic 63

Official Blog - World Web Technology

APRIL 29, 2024

Create Different Sources of Traffic Generating multiple sources of traffic is also necessary. For improving the sale of your business store, develop as many sources of traffic as possible. Keep an eye on your target key phrases, landing pages, external traffic sources, etc. to track variations and points of improvement!

Social Media 52

Social Media Engineering Media Traffic 52

Official Blog - World Web Technology

APRIL 29, 2024

Create Different Sources of Traffic Generating multiple sources of traffic is also necessary. For improving the sale of your business store, develop as many sources of traffic as possible. Keep an eye on your target key phrases, landing pages, external traffic sources, etc. to track variations and points of improvement!

Social Media 52

Social Media Engineering Media Traffic 52

Smashing Magazine

AUGUST 3, 2023

It increases our visibility and enables us to draw a steady stream of organic (or “free”) traffic to our site. While paid marketing strategies like Google Ads play a part in our approach as well, enhancing our organic traffic remains a major priority. The higher our organic traffic, the more profitable we become as a company.

Performance 78

Performance Cache Traffic Metrics 78

Smashing Magazine

JUNE 25, 2021

Continue reading below ↓ Meet Smashing Online Workshops on front-end & UX , with practical takeaways, live sessions, video recordings and a friendly Q&A. The tool analyzes edX’s rank, traffic sources, advertising, and audience interests. SimilarWeb analytics for the edX platform ( Large preview ). More after jump!

Education 102

Education Website Google Design 102

VoltDB

FEBRUARY 29, 2024

In this fast-paced ecosystem, two vital elements determine the efficiency of this traffic: latency and throughput. THROUGHPUT: THE DATA HIGHWAY’S CAPACITY Throughput, on the other hand, is the highway’s capacity to handle traffic. It’s like a well-maintained highway where you can cruise without any traffic jams.

Latency 52

Latency Games Traffic Network 52

IO River

NOVEMBER 2, 2023

‍Just as a well-coordinated airport directs flights to multiple runways based on traffic and weather conditions, a CDN with Multiple Origins Load Balancing ensures that web traffic is distributed across various data centers, optimizing performance and reliability. ‍But how does it decide where to send this traffic?

Traffic 52

Traffic Cache Servers Network 52

CSS - Tricks

MAY 15, 2019

Today's websites are packed with heavy media assets like images and videos. Images make up around 50% of an average website's traffic. In short, we’re talking about a mechanism that defers the network traffic necessary to load content when it’s needed — or rather when trigger the load when the content enters the viewport.

Traffic 61

Traffic Website Network Servers 61

SQL Performance

NOVEMBER 18, 2019

Compute optimized – High CPU-to-memory ration, medium traffic web servers and application servers. Memory optimized – High memory-to-CPU ratio, relational database servers, medium to large caches, and in-memory analytics. GPU – Heavy graphic rendering and video editing. Storage optimized – High disk throughput and IO.

Azure 76

Azure Benchmarking Storage Virtualization 76

IO River

NOVEMBER 2, 2023

Just as a well-coordinated airport directs flights to multiple runways based on traffic and weather conditions, a CDN with Multiple Origins Load Balancing ensures that web traffic is distributed across various data centers, optimizing performance and reliability. But how does it decide where to send this traffic?

Traffic 40

Traffic Cache Servers Network 40

VoltDB

APRIL 25, 2024

Organizations that use private cellular networks don’t have to worry about running into performance issues during peak traffic periods. As a result, businesses can optimize network settings, prioritize traffic, and implement protocols that align with their requirements and use cases.

Network 52

Network IoT Wireless Infrastructure 52

Speed Curve

OCTOBER 25, 2023

Third parties add tons of value by increasing conversions (via targeting beacons) and helping you understand your users in unprecedented ways (via analytics tags). You can prioritize them by how many URLs they affect or how much of your real user traffic they affect. But they can significantly affect how – or even if!

Benchmarking 72

Benchmarking Metrics Website Testing 72

KeyCDN

DECEMBER 12, 2019

The phrase “every resource” includes every page, image, video, etc. Videos and pages are a little easier because they can be linked, but the compression of pictures has lowered their quality while also making it more difficult for them to maintain the individualized URL. and each of these assets should have a common URL.

Website 73

Website Traffic Ecommerce Google 73

Smashing Magazine

MARCH 7, 2022

Weirdly, they report as a range of browsers in our analytics including the Android WebView, Chrome and Safari (despite it’s not supporting this!). However, the above table is not actually representative of total traffic, and that’s another point to note about this data. In short, this is not a niche setting.

Website 120

Website Media Mobile Network 120

The Netflix TechBlog

JANUARY 11, 2022

To learn about Analytics and Viz Engineering, have a look at Analytics at Netflix: Who We Are and What We Do by Molly Jackman & Meghana Reddy and How Our Paths Brought Us to Data and Netflix by Julie Beckley & Chris Pham. We don’t have unlimited traffic or time, so sometimes we have to make hard choices.

Innovation 245

Innovation Metrics Engineering Testing 245

The Netflix TechBlog

JANUARY 25, 2022

We use qualitative and quantitative consumer research, analytics, experimentation, predictive modeling, and other tools to develop a deep understanding of our members. We are also investing in support for experimental designs that adaptively allocate traffic throughout the test towards promising treatments.

Education 242

Education Innovation Testing Programming 242

Adrian Cockcroft

FEBRUARY 13, 2023

Sustainability at AWS re:Invent 2022 -All the talks and videos I could find… Las Vegas MSG Sphere under construction next door to the Venetian Sands Expo Center — Photo by Adrian This blog post is long overdue — I spent too long trying to find time to watch all the videos, and finally gave up and listed a few below that I haven’t seen.

AWS 64

AWS Energy Architecture Programming 64

Smashing Magazine

JANUARY 6, 2020

Study common complaints coming into customer service and sales team, study analytics for high bounce rates and conversion drops. Run performance experiments and measure outcomes — both on mobile and on desktop (for example, with Google Analytics ). Yet often, analytics alone doesn’t provide a complete picture.

Performance 112

Performance Cache Servers Network 112

Smashing Magazine

JANUARY 21, 2021

Now, analytics tools and performance monitoring tools will provide this data when needed, but we looked specifically into CrUX , Chrome User Experience Report. CrUX generates an overview of performance distributions over time, with traffic collected from Chrome users. That’s the one with plenty of video embeds. Large preview ).

Performance 111

Performance Cache Mobile Network 111