Adrian Cockcroft

JANUARY 27, 2025

I went to the launch event, got an iPhone on day 1, and when Apple finally shipped their SDK in March 2008 I was in the first wave of people who signed up as an iOS developer. In September 2008 Netflix ran an internal hack day event. We simply didnt have enough capacity in our datacenter to run the traffic, so it had to work.

C++ 88

C++ Mobile Hardware Java 88

The Netflix TechBlog

AUGUST 29, 2023

A brief history of IPC at Netflix Netflix was early to the cloud, particularly for large-scale companies: we began the migration in 2008, and by 2010, Netflix streaming was fully run on AWS. In this architecture, service to service communication no longer goes through the single point of failure of a load balancer.

Traffic 229

Traffic Latency Cloud C++ 229

All Things Distributed

MARCH 26, 2018

March 26, 2008 doesn't have any delicious desserts associated with it, but that's the day when we launched Availability Zones for Amazon EC2. A concept that has changed infrastructure architecture is now at the core of both AWS and customer reliability and operations. " Silo your traffic or not – you choose.

AWS 109

AWS Latency Lambda Architecture 109

All Things Distributed

APRIL 5, 2012

Large Seasonal Peaks – Our largest community supports TurboTax where the peak traffic during February or April is often 100s of times greater than a quiet day in June. Troy: The initial architecture was based on MySQL– weve continued with use of SQL but are now leveraging RDS. And how about you Troy?

Innovation 110

Innovation AWS Education Network 110

John McCalpin

APRIL 2, 2020

The presentation discusses a family of simple performance models that I developed over the last 20 years — originally in support of processor and system design at SGI (1996-1999), IBM (1999-2005), and AMD (2006-2008), but more recently in support of system procurements at The Texas Advanced Computing Center (TACC) (2009-present).

Benchmarking 59

Benchmarking Performance Latency Architecture 59

John McCalpin

APRIL 2, 2020

The presentation discusses a family of simple performance models that I developed over the last 20 years — originally in support of processor and system design at SGI (1996-1999), IBM (1999-2005), and AMD (2006-2008), but more recently in support of system procurements at The Texas Advanced Computing Center (TACC) (2009-present).

Benchmarking 40

Benchmarking Performance Latency Architecture 40